Hopefully the estate of Piet Mondrian is receiving an interest in the artist’s contribution to elevating the LOOK marque to one of the most recognizable in the industry. The team kit of the La Vie Claire team, which dominated the Tour de France editions of 1985 and 1986, should also pay due to Mondrian for the same reason.
LOOK has a reputation for innovation. In 1985, their pédales automatiques enabled Bernard Hinault to slip on the yellow jersey in Paris, and rapidly became the peloton standard after a few short years. In 1990, LOOK created a frame designated KG, the first monocoque carbon-fiber frame. This KG 191 belongs to the collection of Velociao, and if you like your bikes French and Neo-Plastic, it’s for sale.
Previously: LOOK La Vie Claire