FIT Bike Co. WIFI

5 YEARS AGO / 4 COMMENTS / BMX

A few years ago, Freemans Sporting Club, all-American-made clothier and providore, and the sadly-defunct Freeman Transport collaborated on a ‘townie’ that raised the ire of both fashionistas and velo-spotters alike. Like most things, beauty is in the eye of the beholder but it did, however, provide the inspiration for a completely different interpretation of bicycle:…

Fit Bike Co Lurch

Fit Bike Co Lurch

7 YEARS AGO / 4 COMMENTS / BMX

After all the studio shots and images soaked with atmospheric depth of field, there’s nothing I enjoy seeing more than a bike that has been wrestled into the ground, beaten and dropped, and which has obviously been worked for which it was intended. This is Fit Bike Co’s pro rider Van Homan’s Lurch frame, and…