Velo City: Bicycle Culture and City Life

The history of cycling in France is deeply intertwined with the country’s industrial past. Although the invention of the bicycle is credited to German forest scientist Karl von Drais, it was the French who truly popularized the vélocipède.

In the 1860s, the Michaux family, Parisian coach builders, developed a new drive mechanism, placing pedals and cranks on an enlarged wooden front wheel. Production at their factory led to the commercialization of bicycles as we know them today.

Other influential French bicycle manufacturers appeared in the decades that followed, such as Alcyon, Alex Singer, and Automoto. Peugeot, a company with a rich history dating back to 1882, also produced bicycles in France until the late 1980s—and won ten Tours de France between 1903 and 1983.

Lapierre and Look are other notable French manufacturers, and more recently, companies like Moustache and E-Mazing have become leaders in the production of electric bikes.

Read on to discover some of the less-travelled highways and byways of French cycling history, from stylish classics to obscure custom builds.

Great Lengths: Distance 60 29er

An exciting day for our French friends Victoire Cycles: Today they launched their new brand Distance, an extremely well-thought-out and designed series of ready-made bikes.…

Velo City: Bicycle Culture and City Life

Victoire Cycles 29er MTB

Within a week, the Clermont-Ferrand workshop of Victoire Cycles had turned out two very different custom mountain bikes, for two very different customers. This is…

Victoire Cycles Golden Bellevue

The Vergers Massif is an ancient section of rock that pokes out of the southeastern corner of France. By ‘poke’ we mean its highest point…

Victoire Cycles Tandem

There’s always something new happening around the Victoire Cycles workshop. It’s located in the Auvergne region of France, in Clermont-Ferrand, home also to Bibendum and…

l’Atelier Des Vélos

Just like the flavour of a wine will manifest the character of the land it was produced from, the work of custom frame builders exhibit…

Victoire Cycles City Bike

Taking inspiration from a townie with double seat stays that Tom Donhou built a while back, Victoire Cycles constructed this gentleman’s bike with a similar…

Victoire Cycles x Berluti

The French will always have the last word on couture fashion and style — it’s safe to say they invented it. They are also known…